Why Won’t They Change? How Behavioral Science is the Key to Transformation Success

Transformations require humans to change in deep and meaningful ways. Yet, most organizations collectively tend to ignore 50 years’ worth of historical data on behavioral science describing how humans change and under what conditions. Join our expert Mary Mesaglio in this complimentary Gartner leadership webinar where she will provide leaders with tactics and strategies on how to change behaviors, adopt new habits, and don new identities inside organizations. You will walk away from this session with answers to your vital questions, a copy of the research slides, and a defined plan of action for your strategic goals.

• Understand how transformations are fundamentally about behavioral change

• Identify why it is insufficient for leaders to attempt to change behavior with rational arguments

• Address decision making beyond the rational and how behavioral science fills the gap

Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar.