Top-performing tech organizations are more likely to have successful pivots than trailing tech organizations. Tech CEOs navigate strategic pivots across four overarching categories:
Product-centric pivots
Go-to-market pivots
Technology/platform pivots
Customer-centric pivots
This research explores how top performers navigate pivots by drawing a comparison between the top and trailing performers based on the type of pivots, the key performance indicators (KPIs) guiding pivots, factors validating pivot decisions, and the organizational culture.
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